ทำไมแผนกลยุทธ์องค์กรจึงล้มเหลว?
การบริหารกลยุทธ์เปลี่ยนแปลงไปตลอดเวลา และองค์กรส่วนมากมีแนวคิด มีแผนกลยุทธ์ใหม่ๆ อยู่เสมอ แต่หนึ่งในปัญหาที่แก้ไขยากที่สุดสำหรับองค์กรจำนวนมาก คือ “ไม่สามารถนำกลยุทธ์นั้นไปปฏิบัติใช้ได้จริง” ทำให้เวลาที่ใช้ไปกับความคิดริเริ่มด้านกลยุทธ์ไม่เกิดประโยชน์
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